New iamamiwhoami Video Defines the Species


Mandragora Officinarum - iamamiwhoamiIn our last post regarding “iamamiwhoami,” he, she or they had just designated the plant genus Mandragora as important. In the newest video, released yesterday, we get a species – Officinarum, to be exact.

Mandragora Officinarum is native to Italy and Western Yugoslavia. It blooms in March or April and, in the summer, produces a yellowish fruit which can be poisonous if ingested at too high a level. (via The Explorer’s Garden)

There are four species of Mandragora, of which Officinarum is one. In our previous iamamiwhoami post, we dug into the history of Mandragora as a plant genus. All that jazz about fertility, rebirth and screaming plant men apply to all species of Mandragora. Therefore, I think it’s worth considering why the team behind iamamiwhoami would feel the need to break Mandragora down into a specific species.

Simply taking Mandragora Officinarum in and of itself, you don’t get too much information you didn’t already have from looking into the Mandragora genus. I learned that, in addition to being considered an aphrodisiac, it’ll also get you high, but that’s not so earth shattering.

Instead, I looked into how the various species of Mandragora differed among themselves.

With some light digging, the answer seems fairly obvious – it’s a matter of location. Mandragora Officinarum is native to southern Europe, broadly, and Italy/Yugoslavia, specifically. Other species are located in the Mediterranean and South Asia.

Some more on Mandragora Officinarum:

  • Its flower blooms in late winter – perhaps why the woman in the videos emerges from her “cocoon” in the snow?
  • It bears fruit in July or August – potential album release date?

But let’s go back to southern Europe. I’m not sure how this fits in with the location given on the iamamiwhoami YouTube page, which designates the South Pacific island of Vanuatu as a country of origin. Vanuatu was divided between England and France in the late 19th century, but that’s the only European connection I could find.

France is in southern Europe, so perhaps that fulfills the criteria laid out by designating Officinarum as the species of Mandragora. Still, the link to Vanuatu – for the time being – seems weak at best.

As with most of the iamamiwhoami mystery, the real mystery seems to be how much of the video is “wow factor” and how much is actually relevant. For example, in the latest video, we’ve got what appears to be some spring-loaded strawberries, which I can’t really make heads or tails of.

Something that does follow from previous videos is the presence of an animal – this time it’s a llama.

From our previous post, in reference to animal symbols from the first four videos:

  • Goat could stand for sacrifice.
  • Owl could stand for death/rebirth – think of the owl as a guide in the night.
  • From animaltotem.com, “Whale reintroduces us to our creative and intuitive energies to show us a talent we’ve forgotten about or haven’t been aware existed.”
  • Bee could stand for productivity. (busy as a bee)

and then, today,

  • llama, which seems to stand for sure-footedness and a balanced approach to a specific goal.

If this is the case, then llama certainly fits in with the animal progression we went through last time. Death and rebirth, all the way to reinvigorated creativity, productivity and confidence in direction.

In the last post, I jumped on the bandwagon and assumed the artist in play here was Christina Aguilera. She’s been out of the game for awhile and her new album, Bionic, is supposedly “something different.”

The problem is, if we’re assuming Mandragora Officinarum is significant for it’s geography, then we can’t really assume the artist behind this is Christina Aguilera – who is American. Little Boots has been thrown around and she’s British, though I have a hard time believing that she’d reinvent herself with electronica since she’s already doing synthpop … hence, a quandry.

Of course, the alternative is that I’m completely wrong about the significance of Mandragora Officinarum and it stands for something completely different. Take a look at the video below and let me know if you see something I’m missing.

The other alternative is that iamamiwhoami is all mystery and no relevance – in which case, it could still be Christina Aguilera.

One thing that I think may be significant is the fact that our protagonist is getting closer and closer to the little red building. In fact, at the end of this video, she’s right in front of it … perhaps important?

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  • AP

    If even just for a few days, or until some other clue is given, I’m going back to Goldfrapp. I was never really convinced it was Christina except for the telling photos matching the teeth of the two ladies. Even with that, I noticed some differences, though they were quite similar.

  • http://www.theroundtableonline.com Forest

    The only problem I have with Goldfrapp is that the cover art for their new album looks more like breezy 80′s new wave than dirty NIN. Otherwise, yeah, blonde and occasionally weird … I have a feeling this thing is going to meander on and then just be disappointing. I hope not, but …

  • ReMyky22

    It’s definitely not Goldfrapp. Their campaign, shoot, album cover, concept… EVERYTHING around new album is pointing towards some other direction. Alison also said that whole album was really positive, and 2 songs we already heard from it weren’t really similar to music in these videos.

    And you know, there is another thing thrown in this whole story:

    http://en.wikipedia.org/wiki/Huldra

    Also, twitter account has been made:
    http://twitter.com/IAmItsMe

    Don’t know if it is fake or real, but I made a little research and it really makes sense that creature in video resembles Huldra

  • http://www.theroundtableonline.com Forest

    Protected tweets?! Screw this … seriously – I agree that the Huldra seems to fit with the video, but what the hell does a Norwegian folktale have to do with an island in the South Pacific and some plant witchcraft??? It honestly seems like they’re just mashing up mysterious subject matter without any thought to how they connect. I’m sure there’ll be some explanation at the end that ties everything together, but I doubt it’ll be much more creative than the script for The Butterfly Effect.

  • http://www.theroundtableonline.com Forest

    I’m officially withdrawing my name from the pool for giving a damn … pending any sensible revelations.

  • ReMyky22

    I follow him/her on twitter, most of his tweets are pictures from videos. For example:

    fearless http://yfrog.com/4iteeth2j

    You know, some people think that videos are filmed in Scandinavia (Particularly Sweden), and that’s why many people connect this to The Knife, Fever Ray or Lykke Li. I don’t know why no one before you came out with theory about them being filmed in Vanuatu, especially cause it is even written on youtube account (Only confirmed official source)

    This story IS interesting. But with every video, we’re getting more and more stuff to connect others with.

    Also, Mandragora Officinarum’s are somehow connected with equinox, so do you think it’s possible that last video appears on Vernal Equinox?

  • http://www.theroundtableonline.com Forest

    I totally agree and, to shamelessly quote the X-Files, I want to believe. Like you said, every video just adds more and more to the story and, as I’m trying to keep track of it all, it seems like there are too many loose ends to really tie together tightly.
    You could be onto something with the equinox … I don’t know. My biggest problem is Vanuatu, because it’s so random. I mean, there’s literally not much happening on there. There’s this deal about a cargo cult, but I don’t really see how it could tie in.
    http://news.bbc.co.uk/2/hi/asia-pacific/6363843.stm
    Keep me posted on anything you come across – I’m interested to hear what you’re thinking.

  • ReMyky22

    Thanks!
    I also found Vanuatu really suspicious cause there’s nothing happening there. I can’t find connections between any of rumored artists with Vanuatu. Also, strawberries – Don’t know nothing about them. Then there are some people saying about code CH.AG. (Could be Christina Aguilera) – CH stands for Switzerland, Ag is town in Romania. There are more and more clues with every video.

    My first guess for this one is Christina. There are too many signs pointing at her (For example – Strawberry shortcake t-shirt she was wearing the same day the third video came out). Also, I want it to be her, cause I’m her fan and really think she’s capable of doing something like this

    My second guess is any of these Swedish electronic artists – Royksopp, Fever Ray, Lykke Li. Also, they are always sticking together. Royksopp collaborated with both Fever Ray and Lykke Li many times, and videos could also mean promotion for all of them. I mean, everyone gives some budget and everyone gets certain profit from it. It would make sense.

    My biggest source of this whole thing is PopJuice forum:
    http://www.popjustice.com/forum/index.php?topic=20674.1905

  • http://www.pushthefuture.org Forest

    Totally, plus the whole animal totem progression would fit if Xtina is looking to jump-start a comeback.
    As for Sweden, I would be less than shocked if it was Fever Ray or Royksopp, etc. – but Mandrakes don’t grow in Sweden and since they focused on the species that grows in southern Europe … still, like you said, it would fit their style – musically – and then stylistically for Fever Ray.
    I feel like a need a big white board to graph this all out on …

  • ReMyky22

    Yeah, I almost forgot about animals. The problem about them is that they can be interpreted in many ways. Owl can stand for death, rebirth, but also for silence, hunt and many other things. And there’s like no connection between them. Too many non-connected facts, but also each one of them is connected with 10 other things.

    Now it seems complicated to everyone, but I bet that once the final video appears, we’ll be talking to ourselves that we’ve been complete fools for not realizing it earlier.

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  • Andrew Darling

    the whole case with Christina is that her new album is in part based on birth & life. The images in the third video really pointed to that.

    & although i’m positive this isn’t Goldfrapp’s new material, they still have recently worked with Christina for her new album. & you can’t tell me Goldfrapp isn’t capable of something like this – i wouldn’t have been shocked if their new album had gone in the direction of these videos.

    there were no full songs produced from their jam sessions, yet the clips here feature short interludes; tiny songs i themselves, in a sense. in it being Christina, these could possibly be the material they came up with together, implemented into a viral campaign. as opposed to a completed track.

    just food for thought.

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